One of the leading home furnishing providers in the GCC region, Abyat conducts a bi-annual 'Red Dot' sale with prices on items across all departments seeing reductions of up to 50%. In addition to communicating the sale, the brief called for creating an association between the 'Red Dot' name and the 'sale' concept in the minds of consumers.
The chosen approach adopts the 'Red Dot' as the dominant visual element in order to create the desired impression. Liberal use of red reinforces the message while also complimenting Abyat's brand identity in a visually-attractive way.
Premier Google Partner in Kuwait
the MENA region
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Dotspacegroup works with leading brands across the GCC and MENA regions to build connections with their audiences.
Fahed El Salem Street
Kuwait City, Kuwait.